‘Wide Range of Secure Devices Needed For Evolving Working Styles’: Dell

Leading PC-maker Dell recently announced its new range of Latitude laptops for professional and commercial users, which include the Dell Latitude 7330, Latitude 7430, and the Latitude 9430. The Dell Latitude laptops were launched alongside the Dell Precision Mobile Workstations (MWS), and come with the latest 12th generation Intel core processors.

“The Dell Latitude laptops are targeted towards the shift in the way we work, with hybrid and remote work becoming not only normal, but preferred by many people across the world,” Dell’s Senior Director Indrajit Belgundi told us on the sidelines of Dell’s new laptop and MWS launch in New Delhi. Belgundi told us more about the company’s efforts towards a shift in the working habits, Dell’s focus on security and privacy, and how the company’s new lineup caters to almost all kinds of working professionals, including those working on newer technologies like metaverse, web3, blockchain, and the likes.

Upon being asked if Dell is working on something that specifically caters to those working on metaverse and blockchain, Belgundi told us that the company has not had anything marketed specifically for the purpose, which he believes is because the range of machines that the company is offering are already capable of handling tasks like these. He said that the company offers powerful machines that are used by coders or gamers, and they seem to be capable enough to take on tasks related to other things.

On security, Belgundi said that Dell’s focus on privacy and security is unmatched. In fact, when asked about what is it that sets Dell apart from competition, the executive said that apart from the rich experience, the company’s security solutions within the devices are something that is one of the best out there. He mentioned features like Dell Safe BIOS, which is a commercial software used by organisations to keep a check if all the devices are secure.

On the topic of security, Belgundi also mentioned that the new Latitude laptops come with Express Logoff, which automatically locks the user out when they move away from the device. Similarly, the laptop will log you back in when you are back in front of the device.

In the brief conversation, Mr Belgundi gave us an idea of the PC maker’s focus on security, and of couse, a conversation about the latest laptops from the company.

The Dell Latitude 7330, Latitude 7430, and the Latitude 9430 come as laptops for the evolving workspaces, and cater to different requirements, be it portability, peformance, or a mix of both.

The Dell Latitude 7330 starts at a price of Rs 99,990 in the country, the Latitude 7430 starts at a price of Rs 94,990, and the Dell Latitude 9430 is priced at Rs 1,45,990 onwards. The Dell Precision series starts at a price of Rs 79,990 for the Precision 3470.

The new Dell Latitude laptops are equipped with the latest 12th-generation Intel Core processors, paired with Nvidia’s GeForce RTX GPUs, and more. The Dell Latitude 7330 comes with a 13.3-inch display and weighs under 1kg. The company claims the Latitude 7330 is the world’s smallest and lightest 13.3-inch premium laptop.

The Dell Latitude 7430, on the other hand, comes with a 2-in-1 design with a 14-inch display. The laptop comes with up to a 12th-generation Intel Core i7 processor, paired with up to 16GB of RAM and up to 512GB of internal storage.

The top-of-the-line Dell Latitude 9430 is an ultra-premium notebook that comes with a 14-inch display with a 16:10 aspect ratio. The laptop also comes with an FHD camera for better video calls.